PPC Agency in London

Build Revenue Streams Through Data-Focused PPC

 

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Pay Per Click Services In London

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Google Ads

Experience the power of Google with our dedicated Google Ads service. We specialise in creating targeted advertising campaigns that engage potential customers and ensure maximum reach. Our technically proficient team develops Google Ads strategies that attract valuable traffic to your website. We optimise your campaigns using relevant keywords, efficient targeting methods, and captivating ad copy to position your business at the forefront of Google searches.

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Microsoft Ads

Capitalise on the arena of Microsoft advertising with our Microsoft Ads service. We create and manage bespoke campaigns designed specifically for the Microsoft platform to broaden your reach. Our team meticulously optimises your campaigns, focusing on ROI and conversion, drawing massive attention from Bing, MSN, Yahoo and other Microsoft networks.

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Paid Social Media

Get ready to make your mark on multiple social media platforms. Our Paid Social Media service is tailored to optimise your brand’s presence on Facebook, Instagram, Twitter, LinkedIn, and more. Whether your goal is increased traffic, improved lead generation, or wider brand recognition, we make it possible with strategic campaigns that engage your target audience.

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Display Ads

With our Display Ads service, your advertisements will be showcased across various online platforms, grabbing eyeballs like never before. Our team focuses on the use of engaging visuals and compelling content to captivate the reader’s attention and direct them to your services or products.

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Remarketing

Our Remarketing service is designed to reconnect with your past website visitors. By showing targeted ads to users who have already interacted with your website, we boost your conversion rates and enhance brand recall.

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Data Analysis

We base our strategies on insights sourced from data analysis. Our team delves in-depth to understand user behaviour, customer journey, conversion data, and performance metrics. This understanding allows us to refine your PPC campaigns and deliver tangible results.

Case Study: London Based Florist

PPC Campaigns In London

Background

Paul Thomas Flowers, a luxury florist based in London, approached us with concerns about the performance of their PPC campaigns. One of the major issues was a broken tracking setup, which was significantly affecting the accuracy of performance reporting and limiting the effectiveness of automated bidding strategies. Additionally, the account structure, ad copy, and location targeting were not aligned with the brand’s premium positioning or key service areas across London. Campaigns lacked focus, and performance was stagnating.

56%
Increase In Clicks
67%
Increase In Sales
32%
Increase in Conversion Value
85%
Increase In Data Visibility
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Our Approach

Our first priority was to resolve the tracking issues to ensure all campaign data was recorded accurately. Once fixed, we were able to gain meaningful insights into performance and apply smarter optimisation techniques. We then reworked the ad copy to better represent the brand’s high-end floristry services, and refined the location settings to target affluent areas across London more precisely. We introduced Performance Max campaigns to extend reach across multiple Google platforms, while also advising on improvements to the website’s speed and mobile experience. These changes led to a sharp improvement in lead quality, more efficient use of budget, and stronger overall campaign results.

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Joel Green masterfully optimized our Google Ads, resulting in a remarkable increase in traffic. His expertise and strategic adjustments made a significant and measurable impact. we would highly recommend them.
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Jack Chandler, Switch Health

Bespoke Pay Per Click Campaigns Across London

Digital prowess: Working with a PPC agency like Wired Media provides your business with access to digital marketing professionals with extensive knowledge and experience. These specialists continuously track your campaign’s performance, conduct necessary alterations, and optimise it to deliver maximum return on your advertising spend.

 

Geographical Advantage: With offices in London, Wired Media holds the unique insight into the local market trends, tastes, and preferences. This allows us to create truly personalised campaigns that resonate with local consumers and drive better results.

Comprehensive Solution: With a PPC agency, you get a holistic digital marketing solution. From Google and Microsoft Ads to Social Media and Display Ads, we manage it all. Your business benefits from consolidated, cohesive campaigns that enhance overall online visibility and boost your brand reputation.

 

Data-driven Approach: A PPC agency leverages the power of data analytics to design and refine campaigns. Data analysis offers insights into customers’ online behaviour, preferences, and expectations. These insights are then used to create customised ad campaigns that meet unique business goals and expectations. This data-driven approach ensures precision targeting, maximising the efficiency and effectiveness of your marketing spend.

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Local PPC Campaigns In London

London: A Global Metropolis: London, the capital of the United Kingdom, is a sprawling metropolis with a population exceeding 9 million people, making it one of the largest and most diverse cities in Europe. Known for its rich history, cultural heritage, and economic power, London stands out as a global hub for finance, culture, and politics. The city’s diverse population and high tourist influx make it a prime location for businesses targeting a wide range of demographics, from high-net-worth individuals to young urban professionals and multicultural families.

 

Business Landscape in London: The economic environment in London is highly dynamic, with key sectors including finance, creative industries, technology, and tourism. The city is home to the London Stock Exchange, numerous multinational corporations, and a booming tech scene, particularly in areas like Shoreditch’s Tech City. Additionally, London’s status as a cultural capital is supported by its fashion, media, and arts industries, which are centred around areas like Soho and the West End.

Targeting Opportunities for PPC in London: In London, PPC agencies have the opportunity to target an exceptionally broad and affluent market. Luxury brands, financial services, and high-end real estate firms can particularly benefit from PPC campaigns tailored to reach affluent professionals and international businesspeople. Similarly, the vast array of cultural activities and dining experiences in the city offers fertile ground for targeted advertising in the hospitality and entertainment sectors. The extensive public transport network also allows for effective local targeting within different boroughs, enhancing the reach of local businesses.

 

Benefits of Localised PPC Campaigns: Utilising localised PPC strategies in London allows businesses to effectively segment their marketing efforts to address specific neighbourhoods or cultural groups. By incorporating local landmarks, events, or slang into ad copy, companies can increase relevance and engagement among Londoners. Geo-targeted campaigns can be particularly effective in such a diverse city, ensuring ads are seen by the most relevant eyes, whether targeting the bustling streets of Central London or the quieter, family-oriented suburbs. This strategic approach helps businesses maximise their advertising ROI, enhancing visibility and conversions within one of the world’s most competitive markets.

PPC Insights
London Wealth Managers: PPC Quality Score Improvement Guide
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The Role of Local PPC Ads in Driving Results for Laser Eye Surgery Clinics in London
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London Landscapers: Ad Copy That Drives PPC Sales
London Businesses: Kickstarting Your PPC Campaign - Blog Update by a PPC Agency in London Thinking about ad copy that boosts sales can feel like an art and science combination. Whether you're new to this or have been in the…
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Why Software Development Companies in London Should Focus on Ad Rank
London Enterprises: A Clear Introduction to PPC - Article by a PPC Marketing Agency in London If you've been dipping your toes in the digital advertising waters, chances are you've come across Ad Rank. But what exactly is it, and…
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London Tree Surgeons: The Best Keywords for PPC Campaigns
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Other Locations

PPC Industry Insights
Hospitality and PPC: Managing Your Spend
Hospitality PPC: Budget Tips - Website Blog by a PPC Strategist for Hospitality Providers In the competitive world of hospitality, getting noticed can be a bit like trying to find a relaxing corner in a bustling hotel lobby. You're trying…
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Retirement Villages: Attracting Residents Through PPC
Retirement Village PPC - Blog Article by a PPC Management Agency for Retirement villages In today's competitive world, retirement villages need more than just word-of-mouth to attract new residents. You've got the facilities, the beautiful gardens, and a community spirit.…
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Advanced PPC Techniques for Health Insurance Companies to Generate More Leads
PPC Methods to Boost Leads - News Post by a PPC Company for Health Insurance Companies It's no secret that the health insurance industry is crowded. Companies are constantly vying for attention and seeking innovative ways to capture leads. You…
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Responsive Ads for Wedding Venues: Boosting PPC Strategies
Wedding Venues: PPC Responsive Ads for Market Impact - Blog Post by a PPC Marketing Business for Wedding Venues Picture this: it's 2024, and you've got a stunning wedding venue ready to be booked by excited couples. Still, despite your…
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Responsive Ads for Plasterers: Optimising PPC Strategies
Plasterers: PPC Responsive Ad Strategies - Web Article by a PPC Marketing Agency for Plasterers Welcome to the world of responsive ads, where adaptability meets effectiveness. If you're in the plastering business, you've probably realised by now that digital presence…
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Search campaigns for a Travel Agents PPC Campaigns
PPC Basics: Mastering Search Campaigns for Travel Agents Success Planning to revamp your travel agency’s marketing strategy? As the world continues to recover from the ripple effects of recent global…
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Setting Up a High-Performing PPC Campaign for Accountants
Accountants: PPC Budget Tips - Blog Update by a PPC Organisation for Accountants You're probably aware of how much the digital marketing landscape has changed in the past few years. Now, as of November 2024, pay-per-click (PPC) advertising is regarded…
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How to Set Up a Winning PPC Campaign for Recruitment Agencies
PPC Basics: Setting Up a Winning Campaign for Recruitment Agencies Setting up a successful PPC campaign for your recruitment agency can feel a tad daunting at first. It's not just…
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How PPC Helps Care Homes Gain an Advantage Online
PPC Campaign Setup for Care Homes - Web Article by a PPC Growth Team for Care homes In today's digital landscape, care homes face unique challenges in reaching potential residents and their families online. The competition is fierce, and standing…
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What Is Ad Rank and how does it effect your Ecommerce Stores PPC Campaigns
PPC Ad Rank Explained: Impact on Ecommerce Store Campaigns - Website Blog by a PPC Specialist for Ecommerce Stores If you've been diving into the world of ecommerce, you know that a successful Pay-Per-Click (PPC) campaign can make a huge…
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