PPC Agency For Retirement Villages

Data Driven Pay Per Click that provides a high ROI

PPC (pay per click) is a cost-effective method of generating highly engaged traffic to your website to help drive more leads and increase conversions.

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Our team are ready to help take your digital marketing to the next level, and grow your business online. Contact us today for a free discovery session, we will show you our approach and how we can help you hit your growth targets this year.

PPC Services For Retirement Villages

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Google Ads

We use Google Ads to ensure your retirement village appears when potential residents and their families search for “retirement living options,” “senior living communities,” or “retirement villages near me.” By targeting specific, high-intent keywords, we drive relevant traffic to your site, increasing inquiries and visit bookings.

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Landing Page Optimisation

A compelling landing page is crucial for converting visitors into potential residents. We optimise your landing pages to highlight the unique features of your village, such as amenities, lifestyle activities, and care options. Clear calls to action, such as “Book a Tour” or “Download Our Brochure,” encourage visitors to learn more and engage directly.

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Remarketing Campaigns

Our remarketing strategies help keep your retirement company top-of-mind for visitors who have shown interest but haven’t taken the next step. By displaying targeted ads that remind them of the benefits of living in your community, we encourage them to revisit your site and make contact.

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Microsoft Ads

Expand your reach with Microsoft Ads to capture additional audiences on the Bing network. This strategy complements your Google Ads efforts, ensuring that your retirement village is visible across multiple search engines.

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Display Ads

Utilise engaging display ads to promote the lifestyle and benefits of your retirement village. These ads are strategically placed on relevant sites where potential residents and their families might visit, enhancing brand recognition and driving interest.

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Paid Social Media

Engage directly with potential residents through targeted social media campaigns. Our strategies on platforms like Facebook are designed to showcase the community atmosphere, share testimonials from current residents, and highlight events and activities, fostering a sense of belonging and community.

PPC Case Study: Coveya

 

PPC Case Study: Yves Delorme

 

PPC Case Study: Dynamik

 

Paid Social Case Study: Martha Jackson

 

The Importance of PPC for Retirement Villages

PPC campaigns are particularly beneficial for retirement villages because they allow for precise targeting of demographics likely to be interested in retirement living options, such as seniors and their adult children. This targeted approach ensures that your advertising spend is efficiently reaching those most likely to consider your village.

 

The immediacy of PPC allows for timely promotion of open houses, special offers, or new amenities, capturing the interest of those actively looking for retirement living solutions. Whether highlighting a newly opened section or a limited-time discount, PPC ads can be quickly adapted to reflect current offers and attract attention.

Furthermore, PPC provides measurable results, offering insights into which ads perform best, what keywords attract the most inquiries, and how effectively your advertising efforts are translating into scheduled tours and eventual move-ins. This data is invaluable for refining your marketing strategies and optimising your promotional efforts.

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We have been working with Wired on SEO, PPC and also web development and have been very impressed in all areas. We have seen great results in our presence on Google and a big increase in overall sales. The team are also a pleasure to work with.
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Chloe Sapsford, Yves Delorme

Other Services That Compliment Pay Per Click

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SEO

Our SEO services complement PPC by enhancing your retirement village’s visibility in organic search results. By optimizing your content with relevant keywords related to retirement living and elder care, we help attract a steady stream of traffic, improving your visibility and credibility.

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Paid Social Media

Beyond targeted ads, we manage comprehensive social media campaigns that help build your brand and engage with your audience. Regular updates, engaging content, and interactive discussions on platforms like Facebook and Instagram enhance your community’s presence and appeal to families.

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Web Design

A professional, user-friendly website is crucial for presenting your retirement village effectively. Our web design services ensure that your site is not only visually appealing but also optimised for user experience, with clear information about your offerings, easy navigation, and mobile compatibility to accommodate all visitors.

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Get in touch with us and we’ll get back to you within 24hrs

 

 

Get in touch today and one of our experienced team will arrange a call to discuss your requirements. Take advantage of our free strategy consultation to help you understand our services and how we can help you grow.

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