DATA-DRIVEN PPC

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Use evidence-led pay-per-click advertising to build more revenue from paid media with a PPC Agency for Garden Centres

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BUTCOMBE BREWERY CASE STUDY 124% increase in website conversions View case study →

“Joel is an expert in managing PPC ... always going beyond to deliver the best for us.”

Amanda Woollaston Coveya · Google review
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  • 25+ years' experience
  • Google Partner
  • UK-based senior team

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Tell us where you want to grow. We'll come back with practical next steps.

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Trusted by ambitious brands

Mick George Butcombe Red Paddle Co University of Oxford
MICK GEORGE 56% lower PPC cost per click View case study →
RED PADDLE CO 124% more website goal conversions View case study →

PPC services for garden centres

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Google Ads

Plan Search and, where appropriate, Shopping campaigns around the ranges you want to sell. We review search demand, product data, availability and acquisition costs, helping your budget support relevant enquiries and orders.

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Landing Page Optimisation

Make it easier to move from interest to an order or visit. We review mobile speed, product navigation, pricing, availability and delivery or collection information, so customers can understand what they can buy and how to get it.

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Remarketing Campaigns

Where permissions and platform rules allow, relevant reminders can help customers return to products they considered. We review audiences, exclusions, frequency and current stock, keeping the message aligned with the range you can still supply.

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Microsoft Ads

Explore Microsoft Search around the products and services your centre offers. We review demand and campaign results alongside your other paid activity, using relevant search terms and clear reporting to assess whether the channel earns its place in the budget.

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AI Ads

Help gardeners researching products through AI discover your range. We’ll advise on ChatGPT advertising access and product eligibility, then help create clear messages that reflect what customers can buy. Where suitable, we’ll plan a relevant route to product details, delivery or collection information and review the orders or enquiries generated.

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Paid Social Media

Introduce suitable seasonal ranges and offers through paid social. We plan the creative, audience and landing page around your actual priorities, then review engagement alongside the enquiries or purchases that matter to your centre.

Heavenly Homes case study

 

That Leisure Shop case study

 

Cotswold Farm Park case study

 
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Have worked with Wired for several years. Great team of super knowledgeable people who have helped us level-up our website and SEO.
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Amy Bruce, Osprey Approach - ★★★★★ Google Review

PPC for garden centres, shaped by stock, seasons and sales

Start with the range you want to grow. Your stock priorities, margins and fulfilment options should shape the campaign. We agree which categories and services to promote, then build a practical plan around the products you can supply and the areas you can serve.

Match the search to a useful page. A customer looking for a particular product needs different information from someone planning a visit. We review advert relevance and landing pages around those intentions, helping people find product details, prices, availability and clear next steps.

Keep product information dependable. For centres selling online, Shopping activity relies on accurate product data. We review Merchant Center information alongside the website, looking for mismatched prices, stock status or delivery details that could create friction for customers or affect product eligibility.

Make the route to purchase straightforward. We review page speed, category navigation, product information and checkout on mobile. Where visits and collection matter, clear opening hours, directions and contact options help customers understand how your centre can serve them.

Understand what the advertising produces. Online orders, contact actions and available in-store outcomes each tell you something different. We help define the measures and reporting, then review acquisition costs and order value alongside your commercial priorities and the information your team can provide.

Adjust the plan as the range changes. Seasonal stock and trading priorities can change what is worth promoting. We agree a practical way to share updates, review search terms and product groups, and explain the tests and budget decisions in clear reports focused on useful demand.

Put your garden centre’s range in front of relevant customers

Tell us about your product range, online sales and the enquiries or visits you want to encourage. We can review your PPC activity, product information and website journey, then recommend a plan around your priorities.

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