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BUTCOMBE BREWERY CASE STUDY 124% increase in website conversions View case study →

“Joel is an expert in managing PPC ... always going beyond to deliver the best for us.”

Amanda Woollaston Coveya · Google review
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Mick George Butcombe Red Paddle Co University of Oxford
MICK GEORGE 56% lower PPC cost per click View case study →
RED PADDLE CO 124% more website goal conversions View case study →

PPC services for Ely businesses

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Google Ads

Reach people looking for the products or services your Ely business provides. We match search intent with relevant adverts and destinations, then review acquisition costs, enquiry quality and purchase value to guide bids and budgets.

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Microsoft Ads

Know what your Bing advertising is doing for your business. We’ll manage Microsoft Ads keywords, messages and budgets, with conversion tracking that records the calls, forms or purchases you need to measure. Regular account improvements and clear reports help you understand acquisition costs and the return on your investment.

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Paid Social Media

Show potential customers how your products or services can help them. We’ll develop clear social adverts and relevant pages, then improve the content and audience targeting using enquiries or sales. Comparing those results with spending helps us put your budget behind the campaigns that bring useful customers.

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AI Ads

We can help you assess the value of eligible ChatGPT ads and other available AI advertising alongside your existing marketing. Our team will prepare relevant messages, manage agreed spending and report on enquiries or purchases. Clear conversion information helps you decide where the channel fits into your growth plans.

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Remarketing

Support people who need more time or information before deciding. Where consent and platform rules allow, we review audiences, exclusions and frequency, keeping follow-up messages relevant to the service or range you can fulfil.

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Data Analysis

Make campaign reporting useful to the people running your business. We review conversion definitions and tracking quality, compare available sales or order feedback and explain the findings so the next investment has a clear commercial basis.

Clifton Rubber case study

 

Mick George case study

 

Aquaplanet case study

 
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Clifton Rubber case study

Cambridgeshire manufacturer Clifton Rubber wanted a stronger website and digital marketing to support online sales. Its team also needed a content management system that made routine website changes easier.

We built a new site, improved technical SEO and content, and developed paid search alongside the wider website work. Following the combined website, SEO and PPC programme, conversion rate increased by 137%, sales by 60% and cost per conversion fell by 40%. Google Ads recorded a 700% return on ad spend.

Ongoing work brings campaign reporting, content and the customer journey together, helping the team understand performance and identify useful improvements.

Read case study
137%
Higher conversion rate
60%
More sales
40%
Lower cost per conversion
700%
Google Ads return on ad spend
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Our company Blossom has worked with Wired Media for several months to improve our site's technical SEO, optimise content and look after our website from top to bottom. Since working with them we've seen our ranking keywords go up, huge site speed improvements, made new landing pages (like our main conversion page, picture attached) and our Google Analytics is working better than ever before. Can't wait to see what we might get up to next, highly recommend the team!
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Stuart Thomas, Blossom Educational - ★★★★★ Google Review

PPC for Ely businesses, with a clear link between enquiries, sales and spend

Give growth a practical measure. More clicks matter when they lead to business worth winning. We discuss the products, services and customers your Ely business wants to develop, alongside margins, acquisition costs and the capacity to fulfil demand.

Keep the customer journey relevant. We review searches, adverts and destinations together so a visitor can find the detail needed to act. Clear scope, useful product information and straightforward next steps help your offer carry through from the advert. Quality Score and Ad Rank diagnostics inform improvements alongside actual conversion performance.

Understand what the data can tell you. Our measurement work checks conversion events, values, consent settings and duplication. Where possible, we compare platform results with ecommerce orders or sales feedback, explaining differences so reports support better decisions.

Improve the website as well as the account. Our PPC, design and development teams can review mobile speed, usability and the enquiry or checkout route together. We prioritise changes around the friction customers encounter, then use the response to decide where your next test should focus.

Discuss your PPC plans for Ely

Tell us what you sell, who you want to reach and the outcomes you want to improve. We can review your campaigns, measurement and website journey, then recommend practical priorities for growth.

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Use your Ely PPC reporting to choose the next improvement

Review the right kind of demand. We agree which services, products and areas your business can support. Search terms, exclusions and customer feedback help keep campaign activity connected with that offer as demand changes.

Look beyond the cheapest click. A lower cost per click is useful when it supports valuable outcomes. We assess acquisition costs and the quality of enquiries or orders alongside traffic, helping identify where additional budget could make commercial sense.

Keep the report understandable. We explain the work completed, changes in spend and the evidence behind recommendations. Your team can see where the data is dependable and where more customer or sales feedback would help.

Give each test a purpose. We agree what an account, creative or website change should improve before making it. Regular reviews use the results to guide the next priority for your Ely business.

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