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BUTCOMBE BREWERY CASE STUDY 124% increase in website conversions View case study →

“Joel is an expert in managing PPC ... always going beyond to deliver the best for us.”

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Mick George Butcombe Red Paddle Co University of Oxford
MICK GEORGE 56% lower PPC cost per click View case study →
RED PADDLE CO 124% more website goal conversions View case study →

Our PPC Services For Bath Businesses

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Google Ads

Bring product and service searches to a page that helps the customer choose. We review search terms, campaign structure and product feeds where relevant, checking completed purchases or useful enquiries alongside advertising cost.

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Microsoft Ads

Test Microsoft Advertising where the available audience and search demand match your offer. We review its results separately so a lower click price is considered alongside the quality and value of the resulting business.

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Paid Social Media

Show why someone might want a product or service before asking them to buy. We test creative around real features and customer questions, with different expectations for discovery activity and campaigns aimed at a purchase or enquiry.

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AI Ads

Explore advertising opportunities in ChatGPT and other AI platforms where placements are available and your business is eligible. We check targeting, creative, reporting and commercial terms before recommending a test. Paid placements do not guarantee a mention in organic AI answers.

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Remarketing

Help eligible visitors return to a relevant offer when they need longer to decide. We consider consent, exclusions, frequency and whether the product or appointment being promoted is still available.

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Data Analysis

Understand what your budget achieves. We review tracking and compare platform data with analytics, orders and sales feedback where available, bringing acquisition costs, conversion value and lead quality into clear performance reporting.

Fox Davidson case study

 

Butcombe case study

 

That Leisure Shop case study

 
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That Leisure Shop case study

Somerset-based camping retailer That Leisure Shop needed clearer data and a more effective Google Ads account. Tracking problems, a disorganised campaign structure and product pages that did not match search intent were making it harder to direct the budget towards useful demand.

We fixed tracking, restructured the account and refined Shopping and Performance Max activity around the product range. Landing-page improvements brought product information and user experience closer to what customers were searching for.

The Google Ads project delivered 56% more leads, a 45% reduction in cost per conversion and a 12% increase in conversion value. Data visibility also increased by 46%, helping the team understand performance and develop the campaigns.

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56%
Increase in leads
45%
Reduction in cost per conversion
12%
Increase in conversion value
46%
Increase in data visibility
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We started working with Wired Media in 2019, and they’ve been a great partner for us. They’ve helped us launch two new websites that have not only improved the customer journey but also helped drive a significant increase in organic website traffic. Additionally, they've been a lead in increasing our eCommerce sales by tenfold.
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Bruce Rowlands , Butcombe Brewery

Pay-per-click for Bath: connect the right product with the right page

Connect demand with a reason to buy. We help Bath businesses grow through PPC that brings relevant prospects to the right product or service page. We use the detail in a search to shape adverts and landing pages, making it easier for customers to understand the offer and take the next step.

Focus spend on commercial value. Margins, availability and buying cycles can vary across a product range or set of services. We work with your team to identify priorities and assess acquisition costs against the value of the sales and enquiries they generate.

Get a clearer view of performance. We improve conversion tracking and compare advertising reports with analytics and business records where available. You receive understandable reporting on conversion value, enquiry quality and return, giving us a stronger basis for campaign decisions together.

Help more visitors complete their journey. We review product information, search relevance and landing-page experience alongside campaign performance. Our design and development team can improve speed, usability and checkout or contact steps, helping suitable visitors become customers.

Talk through your PPC plans for Bath

Get in touch today and one of our experienced team will arrange a call to discuss your requirements. Take advantage of our free strategy consultation to help you understand our services and how we can help you grow.

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Practical checks for Bath PPC before scaling a campaign

Understand where growth comes from. Brand searches, broader product searches and paid-social discovery play different roles in a buying journey. We plan and review those activities with appropriate goals, so you can see how the campaign is developing.

Look beyond the first order. Where suitable records are available, returns, cancellations and repeat purchases help explain the value of advertising. We use that information alongside campaign costs to recommend where to improve efficiency and where further investment could help.

Make service enquiries worthwhile. If your Bath business sells expertise or appointments, we focus on attracting people whose needs match your offer. Clear service information and feedback from your team help us improve enquiry suitability and the route to booking.

Grow within the market you can serve. We shape targeting around your delivery or service policy, whether your priority is Bath, a wider Somerset area or national customers. Stock, capacity and sales feedback help keep the plan connected to your business.

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