Joel Green masterfully optimized our Google Ads, resulting in a remarkable increase in traffic. His expertise and strategic adjustments made a significant and measurable impact. we would highly recommend them.
Google Analytics (GA4) Agency in Southampton
Understand Your Data To Make Better Decisions Through Our Advanced GA4 Techniques
25+ Years Experience
Results Driven
UK Based Team
Google Analytics Services In Southampton
GA4 Set Up
Wired Media offers comprehensive Google Analytics 4 (GA4) set up for businesses of all sizes. We understand that navigating this new platform can be a challenge, which is why we offer this service to get your website optimised with GA4 right from the start. Our team will configure your GA4 properly, defining all the necessary user properties and events. By using our GA4 Set Up service, you can ensure that your business is leveraging all the advantages that GA4 has to offer, providing your team with better insights and helping you make data-driven decisions.
Conversion Tracking
Our team of Google certified professionals excels in Conversion Tracking that directly contributes towards your business revenue. We define and track vital micro and macro conversions resulting from your marketing efforts. You can measure the effectiveness of your marketing strategies and gain a better understanding of your customers’ behaviour, helping improve ROI.
Audience Analysis
Understanding your audience is crucial for business growth. Our Audience Analysis service can help you categorise your users into different segments, helping to better target your marketing efforts. Using advanced metrics, we will provide you with detailed insights about your audience demographics, behaviour and interests.
Google Tag Manager
We specialise in Google Tag Manager services to make tagging your website for analytics and reporting easier than ever. Our team can deploy and manage various marketing and analytics tags without touching the source code of your website, thereby keeping your site performance optimised.
GA4 Dashboards
We design bespoke GA4 Dashboards to help you visualise your data more effectively, providing you with real-time statistics and insights. Our dashboards can track everything from user behaviour to conversion rates, helping you focus on your business objectives and understand how your business is performing.
Custom Reporting
Our custom reporting services help you gain deeper insights from your data. We design reports specifically suited to your business, highlighting the metrics and dimensions that are most significant to you. With our custom reports, interpreting your data becomes easy, saving your time and helping you make effective business decisions.
Your Senior Team
Adam Taylor
Managing Director
Joel Green
Head of PPC
Richard Wethered
Head of SEO
Sam Beasley
Head of Development
Saqib Akram
Head of Data
Tom Beasley
Client Services Director
Get in touch with us and we’ll get back to you ASAP!
Get in touch today and one of our experienced team will arrange a call to discuss your requirements. Take advantage of our free strategy consultation to help you understand our services and how we can help you grow.
GET IN TOUCH
Digital Insights
Banning Influencers is Not the Answer
Recent events (like the one we covered in our How Not To Do Influencer Marketing blog have seen the world of social media marketing for hotels be questioned and debated. In fact, it has got so heated that the Competition and…
READ NOW
10 Reasons Your PPC Campaigns Are Not Working
Pay-Per-Click (PPC) advertising can be a powerful tool for driving traffic, generating leads, and boosting sales for your business. However, it's not uncommon for PPC campaigns to fall short of…
READ NOW
How To Launch a Summer Online Marketing Campaign For Your Hotel
How To Launch a Summer Online Marketing Campaign For Your Hotel If you haven’t got yourself a sassy summer campaign for your hotel in the pipeline already, you’re probably just…
READ NOW
How Not to Do Influencer Marketing
How Not to Do Influencer Marketing Here at Wired Media, we appreciate that some hoteliers do not believe that social media marketing for hotels is worth it. These things you think…
READ NOW
Up Your SEO Game for Black Friday
The holiday season is crucial for a successful year. During these months a large chunk of revenue is expected, so it is important to optimise your website to take advantage of any seasonal sales opportunities. One of the most popular…
READ NOW
Understanding Google Ad Rank
As an experienced PPC agency, we understand the importance of Ad Rank in the ever-evolving landscape of Google Ads. Ad Rank is a critical metric that directly impacts the visibility…
READ NOW
Be Aware of Unsolicited Replies on Social Media
It has become apparent in the last few months that there is a new trend within social media, with some accommodation providers appearing in replies unannounced.We will refer to this practice as creating unsolicited replies and mentions.This usually happens when a guest…
READ NOW
3 Mistakes You’re Making with Your Hotel Digital Marketing
3 Mistakes You’re Making with Your Hotel Digital Marketing When it comes to generating bookings for your hotel, direct is best. Why? Because large commission fees aren’t eating into your profits, that’s why. So what can you do to make…
READ NOW
Tracking Conversions in Google Analytics
Conversions are essential to understand and optimise the customer journey, feed data into marketing platforms such as Google Ads and understand the Return of your Investment when investing in online marketing. Conversions are the lifeblood of online success, and measuring…
READ NOW
What Makes Customers Follow or Unfollow?
As experts in social media marketing, we always stress the importance of social media in a successful marketing strategy. Our digital marketing team are always delving deeper to find out more information on customer behaviour and trends in order to…
READ NOW
The Importance of Technical SEO
In the ever-evolving digital landscape, having a strong online presence is crucial for the success of any business. One of the fundamental aspects of optimising your website for search engines…
READ NOW
3 Ways to Successfully Pitch to the Press
3 Ways to Successfully Pitch to the Press When doing PR, you must always be careful when approaching press. Think about it, press get inundated with thousands of emails from…
READ NOW
Insights into Instagram
Social media marketing can be a minefield. When should you post? How many followers should you have? Sometimes these questions can put you off getting your brand out there. The benefits of using Instagram for your business are tenfold, so…
READ NOW
Our Top Five Hotel SEO Tips
Google is a tricky beast. We need it now, more than ever, in order to bring in customers and fill bedrooms but for some reason your hotel may not be appearing for the search terms you feel are the most relevant to…
READ NOW
The Top 10 UK YouTubers You Need to Know
You might assume that the likes of Zoella and Caspar Lee – both of which you have probably never heard of if you are over the age of 25 – have nothing to do with digital marketing, but you're wrong.…
READ NOW
