Professional Sports Paid Social Media
Our social media specialists have worked with professional sports organisations, brands, teams or clubs big and small to devise and implement effective paid social media campaigns to help increase brand awareness, generate engagement and drive sales.
Over 20 years' experience
Paid social media agency for professional sports organisations, brands, teams or clubs
If you haven’t already caught on to social media advertising, there’s a chance you’re missing out on a vital revenue stream.
Most businesses have spent years updating statuses and posting daily, but social media advertising has now come along to make all that hard work deliver a generous return.
Social media channels like Facebook, Instagram, Pinterest and Twitter have sophisticated advertising platforms that allow professional sports organisations, brands, teams or clubs to engage digital audiences and promote their products and services to highly targeted audiences, increasing brand awareness and generating valuable engagement and sales.
Our paid social services include, but are not limited to:
Free ad account audit
Want to find out how you can improve your sports brand’s paid social media presence and performance? Get in touch and our team will conduct a deep-dive of your business’ ad accounts.
Audience research & creation
We’ll conduct in-depth audience research to identify high-performing targeting options, and use your existing customer data to create highly-effective custom and lookalike audiences, to use in your sports paid social campaigns.
Ad copy & creative
Using your best creative assets and our expert team of copywriters, we’ll create ads that perfectly represent your sports brand, grab your audiences’ attention, and drive demand for your products or services.
Testing & optimisation
We’ll closely monitor the performance of your ad campaigns and continually test ad creative, targeting options and delivery settings to ensure your campaigns are optimised and delivering the best return on ad spend possible.
Retargeting campaigns are extremely efficient at keeping your sports brand and its products or services fresh in the mind of recent website visitors and driving them back to your site to convert.
Pixel & conversion tracking
From your FB pixel to your Google Analytics conversion tracking, we’ll ensure everything is set up and running as it should to effectively optimise your campaigns, track conversions and measure return on ad spend.
Platforms we work with
There are many social media platforms, each with its own audience base and demographic. Through learning about your target customer and analysing your competitors, we’ll identify which channels are best placed to help your sports brand achieve its objectives.
We specialise in running campaigns across various paid social channels, including:
Advanced targeting techniques makes Facebook one of the most powerful channels in any sports brand’s social media arsenal.
Promote your products or services, or make your sports brand a topic of conversation with a Twitter advertising campaign.
Target users by job titles to increase your B2B bookings and find new employees with LinkedIn ads.
Get your sports brand’s video content in front of thousands of viewers for as little as £0.01 per view with a YouTube advertising campaign.
Serve beautifully-crafted visual content to your sports brand’s target audience whilst they’re browsing Instagram.
Another great platform for visual content, Pinterest is ideal for getting your sports brand’s products and services in front of new audiences.
Reach a highly engaged Snapchat audience with beautiful, compelling ads which work towards your sports brand’s business objectives.
TikTok is a social media channel you’ll want to consider for your sports business, with an audience growing by the minute.
Some of our clients
Benefits of working with Wired Media
Free social media audit
We offer a free social media audit, conducted by our specialists, to sports businesses interested in understanding how they can boost their social media activities.
Dedicated account manager
Your sports brand will be assigned its own dedicated account manager who will be your day-to-day point of call and who will also be responsible for devising and implementing all social media activity.
We like to keep things simple, providing all our sports brand clients with fixed-fee contracts that include no hidden costs or complicated fee structures.
We schedule weekly calls to catch up with you so we can keep up to date with new offers and promotions and ensure the campaigns are achieving the agreed objectives.
One of our first port of calls for new sports clients is ensuring their website tracking is set up and running correctly. This is fundamental, as without the correct tracking in place, we won’t be able to measure performance.
We provide all of our clients with Google Data Studio dashboards which provide real-time metrics on the performance of your sports brand’s social media campaigns. This means you can log in and check on performance whenever you like.
Want to find out more?
Get in touch to discuss your professional sports paid social media marketing requirements, or learn about some of our other marketing services below:
Web design and development
Our skilled team of web developers and designers have crafted and created hundreds of websites for the sports industry. Whether you want to boost your traffic, get higher quality leads, or strengthen your brand, we can build you a website fully tailored to achieve your sports business aims.
Email marketing is one of the most effective forms of marketing in the sports industry and is fantastic for achieving a range of business objectives, from delivering your content to a broad audience, to driving loyalty among sports fans.
Our team of PPC experts are skilled at building and optimising paid search campaigns across both Google and Bing that improve brand awareness, increase website traffic and generate engagement, leads and sales for sports organisations.
Our social media specialists have worked with sports organisations, brands, clubs and teams big and small to devise and implement effective social media campaigns that achieve clients’ objectives.
Our talented team of copywriters and content marketers can craft engaging, data-driven content tailored to your target audience, to help advertise your sports brand and generate engagement, leads and sales.
PR and outreach
Through sports PR, we can increase the awareness of your organisation, brand, team or club through ongoing outreach activities to PR campaigns for specific events and offers.