Paid Social Media for the Dental Sector
Our social media specialists have worked with dentists, dental practices and dentistry brands big and small to devise and implement effective paid social media campaigns to help increase brand awareness and generate new patient enquiries and bookings.
Over 20 years' experience
Paid social media agency for dentists, dental clinics and dentistry brands
If you haven’t already caught on to social media advertising, there’s a chance you’re missing out on a vital revenue stream.
Most businesses have spent years updating statuses and posting daily, but social media advertising has now come along to make all that hard work deliver a generous return.
Social media channels like Facebook, Instagram, Pinterest and Twitter have sophisticated advertising platforms that allow dentists, dental practices and dentistry brands to promote their services and products to highly targeted audiences, increasing brand awareness and generating valuable enquiries, bookings and sales.
Our paid social services include, but are not limited to:
Free ad account audit
Want to find out how you can improve your dental business’s paid social media presence and performance? Get in touch and our team will conduct a deep-dive of you dentistry brand’s ad accounts.
Audience research & creation
We’ll conduct in-depth audience research to identify high-performing targeting options, and use your existing customer data to create highly-effective custom and lookalike audiences, to use in your dental business’s paid social campaigns.
Ad copy & creative
Using your best creative assets and our expert team of copywriters, we’ll create ads that perfectly represent your dentistry business or brand, grab your audiences’ attention, and drive demand for your services or products.
Testing & optimisation
We’ll closely monitor the performance of your ad campaigns and continually test ad creative, targeting options and delivery settings to ensure your campaigns are optimised and delivering the best return on ad spend possible.
Retargeting campaigns are extremely efficient at keeping your dental business and its services or products fresh in the mind of recent website visitors and driving them back to your site to convert.
Pixel & conversion tracking
From your FB pixel to your Google Analytics conversion tracking, we’ll ensure everything is set up and running as it should to effectively optimise your campaigns, track conversions and measure return on ad spend.
Platforms we work with
There are many social media platforms, each with its own audience base and demographic. Through learning about your target customer and analysing your competitors, we’ll identify which channels are best placed to help your dental business achieve its objectives.
We specialise in running campaigns across various paid social channels, including:
Advanced targeting techniques makes Facebook one of the most powerful channels in any dental brand’s social media arsenal.
Promote your services or products, or make your dental brand a topic of conversation with a Twitter advertising campaign.
Target an affluent audience, increase your B2B bookings, or find new employees with LinkedIn ads.
Get your dental brand’s video content in front of thousands of viewers for as little as £0.01 per view with a YouTube advertising campaign.
Serve beautifully-crafted visual content to your dentistry business’s target audience whilst they’re browsing Instagram.
Another great platform for visual content, Pinterest is ideal for getting your dentistry services and products in front of new audiences.
Reach a highly engaged Snapchat audience with beautiful, compelling ads which work towards your dental brand’s business objectives.
TikTok is a social media channel you’ll want to consider for your dental business, with an audience growing by the minute.
Some of our clients
Benefits of working with Wired Media
Free social media audit
We offer a free social media audit, conducted by our specialists, to dental businesses interested in understanding how they can boost their social media activities.
Dedicated account manager
Your dentistry business will be assigned its own dedicated account manager who will be your day-to-day point of call and who will also be responsible for devising and implementing all social media activity.
We like to keep things simple, providing all our dentistry clients with fixed-fee contracts that include no hidden costs or complicated fee structures.
We schedule weekly calls to catch up with you so we can keep up to date with new offers and promotions and ensure the campaigns are achieving the agreed objectives.
One of our first port of calls for new dental clients is ensuring their website tracking is set up and running correctly. This is fundamental, as without the correct tracking in place, we won’t be able to measure performance.
We provide all of our clients with Google Data Studio dashboards which provide real-time metrics on the performance of your dental brand’s social media campaigns. This means you can log in and check on performance whenever you like.
Want to find out more?
Get in touch to discuss your dental paid social media marketing requirements, or learn about some of our other marketing services below:
Web design and development
Our skilled team of web developers and designers have designed and developed hundreds of websites for the dental industry, crafted with your target audience in mind to drive traffic to your website and increase your mew patient sign-ups.
Email is one of the most powerful marketing tools for our dentistry clients and is fantastic for achieving a range of business objectives, from sharing your content to a wide audience, to developing loyalty and trust amongst existing patients.
Our team of PPC experts are skilled at building and optimising paid search campaigns across both Google and Bing that improve brand awareness, increase website traffic and generate enquiries from new patients for dental brands.
Providing everything from technical audits and migrations to keyword research, copywriting and link building campaigns, our in-house SEO team push your dental clinic’s website and content to the top of search engine results pages and increase awareness amongst, and enquiries from new patients.
Our talented team of copywriters and content marketers can craft engaging, data-driven content tailored to your target audience, to help advertise your dentistry business and generate leads and new patient sign-ups.
PR and outreach
Through dental PR, we can increase the awareness of your dentistry services and products through ongoing outreach activities to PR campaigns for specific offers and new product launches.