DATA-DRIVEN PPC

Smarter PPC Management. Stronger Return on Investment.

PPC Agency serving Kingswinford shaped around more revenue from paid media, clear reporting and continuous improvement

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BUTCOMBE BREWERY CASE STUDY 124% increase in website conversions View case study →

“Joel is an expert in managing PPC ... always going beyond to deliver the best for us.”

Amanda Woollaston Coveya · Google review
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  • 25+ years' experience
  • Google Partner
  • UK-based senior team

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Mick George Butcombe Red Paddle Co University of Oxford
MICK GEORGE 56% lower PPC cost per click View case study →
RED PADDLE CO 124% more website goal conversions View case study →

Pay-per-click services for Kingswinford businesses

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Google Ads

Put the searches most relevant to your business into focused campaign groups. We review intent, advert messages and landing-page performance, assessing acquisition costs alongside the quality of enquiries or value of purchases.

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Microsoft Ads

Reach another search audience where it suits your products or services. We test relevant terms and adverts within an agreed budget, then judge the response against your commercial goals before recommending further investment.

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Paid Social Media

Make your offer easier for prospective customers to understand. We test creative, messages and audience choices against agreed sales or enquiry goals, reviewing business feedback alongside the results reported by the platform.

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AI Ads

Consider paid advertising in ChatGPT and other AI advertising environments where access and eligibility allow. We review audience fit, placement options and available measurement before recommending a controlled test with a defined business objective.

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Remarketing

Support a considered purchase or enquiry with a relevant reminder. Where consent and platform requirements permit, we plan follow-up messages, manage frequency and use exclusions to keep the campaign useful to customers.

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Data Analysis

Make it easier to understand which customer actions your reports count. We review GA4 and advertising conversions, explain attribution differences and use available sales or enquiry outcomes alongside spend to guide improvements.

QA Higher Education case study

 

Cairn case study

 

Berrys case study

 
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QA Higher Education case study

QA Higher Education needed its paid search to connect prospective students with suitable courses. We restructured its Ulster University Google Ads campaigns around student intent and course subjects, with more relevant adverts and closer review of weaker keywords.

Comparing September 2026 with September 2025, that account generated 181.2% more tracked contact-form enquiries at a 61.5% lower cost per enquiry. Enquiries per ad click increased by 185.2% and click-through rate by 31.4%.

Clearer campaign structure and consistent enquiry measurement gave the team a stronger basis for reviewing efficiency and planning the next improvements.

Read case study
181.2%
More tracked contact-form enquiries year on year
61.5%
Lower cost per tracked enquiry year on year
185.2%
More tracked enquiries per ad click year on year
31.4%
Higher Google Ads click-through rate year on year
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Mackenzie Smith have recently started working with Wired Media, and I’m already impressed with their level of detail, depth of knowledge, and expertise. From the initial conversation, their team has demonstrated a thorough understanding of the company's needs, offering tailored strategies and insights of where we should be focusing our efforts. It's clear they have a wealth of experience in their field. I'm excited to continue working with them and highly recommend Wired Media to anyone looking for a professional and knowledgeable team!
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Alex Mackenzie Smith, Mackenzie Smith - ★★★★★ Google Review

PPC for Kingswinford that turns better measurement into better decisions

Agree what makes an enquiry valuable. Before judging a campaign by its form submissions, we discuss the work you want to win, the areas you serve and the details your team needs to assess a request. Kingswinford businesses can then review campaign response against a useful commercial goal.

Build a clearer handover from advert to enquiry. Relevant search terms and advert messages need a landing page that explains the offer and makes the next step straightforward. We assess Quality Score diagnostics alongside page speed, mobile usability and forms, including the information needed to qualify a request.

Bring experience from enquiries and bookings. Our clients include QA Higher Education and Cairn Hotel Group, which have campus or hotel connections in the West Midlands, alongside Berrys Coaches. Course enquiries and travel or hospitality bookings show why each customer journey needs its own targeting and conversion priorities.

Keep commercial feedback in the review. Where your records allow, we connect campaign reporting with enquiry quality, sales outcomes and customer value. That helps us identify which changes deserve a test and whether additional budget is likely to support the growth you want.

Plan your next PPC improvements for Kingswinford

Tell us what a useful enquiry or purchase looks like for your business. We can review your campaigns, landing pages and measurement, then agree practical tests and how to judge their commercial value.

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