Joel Green masterfully optimized our Google Ads, resulting in a remarkable increase in traffic. His expertise and strategic adjustments made a significant and measurable impact. we would highly recommend them.
Google Analytics (GA4) Agency in Penzance
Understand Your Data To Make Better Decisions Through Our Advanced GA4 Techniques
25+ Years Experience
Results Driven
UK Based Team
Google Analytics Services In Penzance
GA4 Set Up
We offer bespoke GA4 set-ups tailor-made for your business needs. Our team of experts will provide extensive support in configuring Google Analytics on your website or app, ensuring the proper tracking of all essential metrics to align with your business goals. We pay particular attention to the unique characteristics and requirements of your business to ensure exactitude in data collection and reporting.
Conversion Tracking
Our team will help you monitor and measure the performance of your website using advanced conversion tracking. By accurately tracking conversions, we can determine what works (and what doesn’t) on your website, enabling smarter, data-focused decisions for adjustments or updates that boost your ROI.
Audience Analysis
We provide an in-depth audience analysis to help you better understand your website’s visitors. From visitor demographics to behavioural patterns, we synthesise and interpret data that can be used to optimise your sales funnel, enhance engagement, and increase customer satisfaction and loyalty.
Google Tag Manager
Our team has deep expertise in Google Tag Manager. From implementing complex tags without needing to meddle with website codes, to providing fast, flexible, and scalable solutions, we streamline the management of your website tags for improved marketing efficiency.
GA4 Dashboards
We build custom dashboards on GA4 to provide you with a clear and comprehensive visualisation of your website data. This means you can single out meaningful insights at a glance and make informed decisions quickly.
Custom Reporting
Our custom reporting service offers tailor-made reports to fit your unique business needs. Whether you want to monitor a specific metric or analyse large-scale trends, we’ll create a report that delivers the information you need in an easy-to-understand format.
Your Senior Team
Adam Taylor
Managing Director
Joel Green
Head of PPC
Richard Wethered
Head of SEO
Sam Beasley
Head of Development
Saqib Akram
Head of Data
Tom Beasley
Client Services Director
Get in touch with us and we’ll get back to you ASAP!
Get in touch today and one of our experienced team will arrange a call to discuss your requirements. Take advantage of our free strategy consultation to help you understand our services and how we can help you grow.
GET IN TOUCH
Digital Insights
How To Launch a Summer Online Marketing Campaign For Your Hotel
How To Launch a Summer Online Marketing Campaign For Your Hotel If you haven’t got yourself a sassy summer campaign for your hotel in the pipeline already, you’re probably just…
READ NOW
Understanding Performance Metrics In Google Ads
When it comes to running successful Google Ads campaigns, understanding performance-based metrics is important. These metrics provide valuable insights into the effectiveness of your advertising efforts, helping you make informed…
READ NOW
Shopify vs WooCommerce Comparison
In the ever-evolving landscape of e-commerce, selecting the right Content Management System (CMS) is a pivotal decision for businesses looking to establish or expand their online presence. Two leading contenders…
READ NOW
July Digital Marketing Overview
Find below our round-up of the biggest or most interesting stories to come out of the digital marketing world over the month of July. O2 turns to Twitter for damage limitation during network outage July was a month to forget…
READ NOW
The Power of PPC Brand Campaigns
The Power of PPC Brand Campaigns: Why They Matter in Digital Marketing In the fast-paced world of digital marketing, Pay-Per-Click (PPC) campaigns have proven to be an invaluable tool for…
READ NOW
Shopify Duplicate Content Issues
Getting your Shopify store to rank well in search engine results is crucial. However, a common pitfall that many Shopify store owners encounter is the issue of duplicate content. Duplicate content can negatively impact your Shopify SEO efforts, resulting in…
READ NOW
Wired Media's Guide to Ecommerce SEO
In today's hyper-competitive online marketplace, optimising your e-commerce website for search engines is not just a choice; it's a necessity. E-commerce SEO is the key to unlocking higher organic traffic,…
READ NOW
Tracking Conversions in Google Analytics
Conversions are essential to understand and optimise the customer journey, feed data into marketing platforms such as Google Ads and understand the Return of your Investment when investing in online marketing. Conversions are the lifeblood of online success, and measuring…
READ NOW
Our Google Analytics Glossary for Beginners
Our Google Analytics Glossary for Beginners One of our latest expert feature articles explained the basics of Google Analytics for hoteliers and explained where and how to begin. However, when reading…
READ NOW
What is SEO?
We often find that when we talk to new clients about the services we offer and how we can help. One questions pops up more than most. What is SEO? SEO stands for Search Engine Optimisation, in its simplest term,…
READ NOW
Up Your SEO Game for Black Friday
The holiday season is crucial for a successful year. During these months a large chunk of revenue is expected, so it is important to optimise your website to take advantage of any seasonal sales opportunities. One of the most popular…
READ NOW
Redefining Digital Marketing with Google
With a New Year upon the horizon, we thought we'd let you in on a not so well kept secret. On Monday 29th February, Hotelympia will be back for its 2016 installation of innovation within the hotel sector. However, this…
READ NOW
Understanding Google Ad Rank
As an experienced PPC agency, we understand the importance of Ad Rank in the ever-evolving landscape of Google Ads. Ad Rank is a critical metric that directly impacts the visibility…
READ NOW
What is a Commercial Health check?
An interview with Kym Kapadia, Vice President Commercial at Michels & TaylorWe've worked with Michels & Taylor for a long time and have seen first-hand how they help hotels reach their maximum potential. When the news came out about an exciting…
READ NOW
The Art of Producing Creative Content
The Art of Producing Creative Content According to Mobile Marketing Magazine, seven in ten people in the UK own a smartphone. This is hardly surprising when looking around at the…
READ NOW
