PPC for the Dental Sector
PPC (pay per click) is a cost-effective method of generating highly engaged traffic to your dental website, driving more enquiries and increasing new patient sign-ups.
Over 20 years' experience
PPC agency for dentists, dental practices and dentistry brands
PPC (pay per click) campaigns are a great way for you to gain more relevant visits to your dental website on a daily basis.
PPC works by bidding on search terms (keywords) on popular search engines like Google and Bing.
Your dental PPC ads will show when someone searches with the keyword you are bidding on, and you only pay when a potential patient clicks on your advert, not when it’s displayed to them.
We can set up and manage your dental PPC campaigns with budgets so you know how much you are spending each day, so you’re always in control.
PPC for dentistry businesses works best when aligned with your SEO strategy, so you can reach as many potential patients as possible.
You can use dental PPC to reach new and existing patients, showcasing your business as well as promotional offers and rates.
People don’t always book the first time they visit a website. Using remarketing, purpose-designed ads, and data segmentation, we can reach these potential patients so they return to your website and convert, turning a wasted click into a new patient sign-up.
We combine data-driven dental PPC campaigns with tailored landing pages with relevant and well-written copy, with a clear call to action, so we can convert your website visitors into repeat customers.
Our team of digital marketing experts create managed PPC campaigns that are trackable and measurable, so you can prove the increase in ROI for your company, and exceed your business goals.
For dentistry businesses, advertising on Google is a must. With more than 3 billion internet searches made every day, serving ads to users searching for relevant keywords is a sure way of getting your dental services and products in front of potential patients and customers – trust us: it works.
Optimised landing pages
With our in-house team of web designers and developers, we can craft conversion rate-optimised landing pages for your dental PPC campaigns. PPC visitors behave differently to organic visitors to your website, so a carefully designed landing page can mean the difference between a clicker and a customer.
If you’re investing in paid search to attract new patients, you’ll want to make sure you have remarketing campaigns set up. Using custom audience lists, these campaigns only display ads to users who have previously visited your dentistry website and are an effective way of converting visitors who have abandoned their enquiry or booking before completing.
We love Microsoft Ads, because we often see great results such as lower cost-per-clicks, better quality traffic and a higher level of conversions. If you opt to invest in search advertising for your dental website, then running ads across Yahoo and Bing is definitely something you want to consider.
If you’re looking to target users at all points of their online journey, you’ll want to add display ads to your marketing mix. These image-based ads are shown on websites such as The Guardian and are a great way of enticing visitors back to your dental website.
Got great video content? Then running ads on YouTube is a no-brainer. With ads costing as little as £0.01 per view, YouTube campaigns provide a great way of promoting your dentistry services and products to in-market, captive audiences en-masse.
Clients we work with
Benefits of working with Wired Media
Quality work at affordable prices
We love what we do, and we believe in providing our clients with a high-quality service that’s competitively priced.
Experienced UK-based team
We’ve been designing and developing websites since 2001 and have vast experience in creating websites that help you reach your business goals.
First-class project management
Our dedicated project management team has vast experience delivering beautiful, functional websites for our clients on time and on budget.
Full-service digital agency
Our ethos is to build websites with marketing in mind, with our experienced digital marketers are on-hand to help you with any SEO, PPC, content marketing, email marketing, or social media campaigns you have planned.
Want to find out more?
Get in touch and let us know about your dental PPC requirements or take a look at some of the other services we offer below:
Paid social media
Our social media specialists have worked with dentistry businesses, both big and small, to devise and implement effective social media campaigns that achieve clients’ objectives.
Web design and development
Our skilled team of web developers and designers have designed and developed hundreds of websites for the dental industry, crafted with your target audience in mind to drive traffic to your website and increase your mew patient sign-ups.
Email is one of the most powerful marketing tools for our dentistry clients and is fantastic for achieving a range of business objectives, from sharing your content to a wide audience, to developing loyalty and trust amongst existing patients.
Providing everything from technical audits and migrations to keyword research, copywriting and link building campaigns, our in-house SEO team push your dental clinic’s website and content to the top of search engine results pages and increase awareness amongst, and enquiries from new patients.
Our talented team of copywriters and content marketers can craft engaging, data-driven content tailored to your target audience, to help advertise your dentistry business and generate leads and new patient sign-ups.
PR and outreach
Through dental PR, we can increase the awareness of your dentistry services and products through ongoing outreach activities to PR campaigns for specific offers and new product launches.