PPC Case Study: Switch Health
Leading UK insurance broker
Switch Health contacted Wired Media in need of help with their PPC campaign’s. They were having issues with their PPC landing pages and the structure of the PPC account needed work. Being in the insurance sector, competition was very high and every click had to count! There were also inconsistencies with their data in GA4 and Google Ads which needed to be resolved to ensure we could track performance accurately and invest in the right areas.