Move from fragmented activity to more revenue from paid media with a PPC Agency for Charities

Reach people searching for the cause, services or opportunities your charity provides. We review paid Search campaigns around your goals and, where relevant, assess how Google Ad Grants could fit alongside them, subject to eligibility and the programme requirements.

Give supporters a clear next step, whether that is donating, volunteering, booking an event or asking about a service. We review accessible page journeys, mobile speed and forms, including the handover to any external donation or booking platform.

Assess whether permitted, consent-aware follow-up is appropriate for your campaign and audience. We review platform restrictions, exclusions and frequency, with particular care around sensitive services and the information people share with your charity.

Help people searching on Bing find ways to support or use your charity’s activities. We’ll plan campaigns around relevant donation, volunteering or booking goals and direct visitors to clear information. Reviewing completed actions and their cost helps your team understand the contribution of paid search and where spending can be improved.

Get clear advice on whether AI advertising suits your charity’s campaign. We’ll review the cause, activity, destination and available ChatGPT access against current eligibility rules before recommending anything. Where permitted, we’ll help communicate the action supporters can take and measure the relevant donations, registrations or bookings generated.

Introduce approved campaign stories and opportunities to suitable audiences. We test creative and messages around a clear action, then report on meaningful supporter responses and their cost alongside reach and engagement.