DATA-DRIVEN PPC

Smarter PPC Management. Stronger Return on Investment.

PPC Agency serving Banbury shaped around profitable leads and sales, clear reporting and continuous improvement

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BUTCOMBE BREWERY CASE STUDY 124% increase in website conversions View case study →

“Joel is an expert in managing PPC ... always going beyond to deliver the best for us.”

Amanda Woollaston Coveya · Google review
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  • 25+ years' experience
  • Google Partner
  • UK-based senior team

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Mick George Butcombe Red Paddle Co University of Oxford
MICK GEORGE 56% lower PPC cost per click View case study →
RED PADDLE CO 124% more website goal conversions View case study →

PPC campaign management for Banbury businesses

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Google Ads

Build on the products or services that bring the most value to your business. We’ll organise your Google Ads campaigns around your priorities, improve adverts and bidding, and check that tracking is recording the right results. You’ll have a clearer view of performance and where there is room to grow.

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Microsoft Ads

Reach more customers looking for your products with well-managed Microsoft Ads campaigns. We’ll look after keywords, adverts and budgets, alongside product feeds where Shopping campaigns are appropriate. Our reporting will show sales or enquiry results, helping you judge the extra business the account brings in.

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Paid Social Media

Introduce new products, explain your services or support a seasonal sales campaign with paid social advertising. We’ll help you plan the adverts and choose suitable platforms, then manage targeting and budgets. Testing different messages helps us understand what attracts customers and improves the return from your campaigns.

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AI Ads

Get practical advice before adding AI advertising to your marketing budget. We’ll look at the ChatGPT ads and other AI placements available to your business, explain any eligibility requirements and recommend suitable next steps. If you go ahead, we’ll agree the targets, reporting and budget for your campaign.

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Remarketing

Help customers return to products they’ve viewed or services they’ve researched on your website. We’ll plan remarketing around the action you want them to take, from completing a purchase to contacting your team. We’ll monitor conversions and costs, and update adverts when products or service information changes.

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Data Analysis

Know how your advertising contributes to sales and growth. Our team will review the accuracy of your analytics and conversion tracking, compare available sales information and make reporting easier to understand. This helps us see which campaigns deserve more investment and which need a different approach.

Tidelight case study

 

Trucut case study

 

Chameleon Bride case study

 
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Tidelight case study

Tidelight needed to help new customers understand Tide.lamp: a light that reflects the tides at a favourite beach. We developed paid social campaigns around product demonstrations, coastal design and gifting, with clearer website messaging to help turn interest into purchases.

During an early month-on-month comparison, Meta-reported purchases grew from five to 29. Advertising spend increased by about 49%, while cost per reported purchase fell from £194.02 to £49.74. Landing-page views rose by 33% and ad link clicks by 16%.

Purchases started from a small base and fell to 10 in the following month. We have used those early results to guide further audience and creative testing, while continuing to compare Meta’s purchase reporting with website analytics and store sales.

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33%
More landing-page views
16%
More ad link clicks
480%
More Meta-reported purchases (5 to 29)
74%
Lower cost per Meta-reported purchase
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We started working with Wired Media earlier this year. Luke developed a new strategy for us, performance has been strong, particularly our ROAS. Highly recommend!
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Jenna Seed, Cairn Hotel Group - ★★★★★ Google Review

PPC for Banbury businesses, measured by the value of each conversion

Put profitable growth first. We build PPC around the orders and enquiries that matter to your Banbury business. Product margins, repeat purchases and the cost of winning a customer help us set priorities. For enquiry-led services, we work with your team to understand which leads become worthwhile work, so your budget supports business growth.

Help customers choose you. Your adverts and landing pages should answer the questions that hold up a purchase or quotation. We connect relevant search terms with clear offers, useful product information and a straightforward next step. Ad relevance and landing-page experience also give us practical areas to investigate when reviewing Ad Rank and Quality Score diagnostics.

Know what your advertising earns. We bring campaign data together with analytics, order records and sales feedback where available. You get understandable reporting on acquisition costs, conversion value and lead quality, with measurement gaps explained clearly. That gives you a stronger basis for deciding where to invest and where performance needs attention.

Improve the journey after the click. A slow product page or awkward enquiry form can waste valuable demand. Our PPC, design and development teams can work together on speed, usability and conversion, alongside campaign testing. We then review what changed and how it affected sales or useful enquiries, keeping your commercial goals at the centre of the work.

Get in touch with us and we’ll get back to you ASAP!

Get in touch today and one of our experienced team will arrange a call to discuss your requirements. Take advantage of our free strategy consultation to help you understand our services and how we can help you grow.

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A practical PPC brief for your Banbury business

Reach the customers you can serve. Whether you want more business in Banbury, across Oxfordshire or through national online sales, we shape targeting around your delivery area, appointment capacity and growth plans. Your experience of serving customers helps us focus the campaign on work you want to win.

Give each channel a clear job. Search can capture demand for a known product or service; paid social can introduce an unfamiliar offer through demonstrations and creative testing. We plan the message and measurement around that buying journey, helping you understand how each channel contributes.

Make decisions together. We agree what success looks like, build the tracking needed to assess it and share a clear plan of priorities. Regular reviews connect results with actions, from refining product groups to improving a landing page or reducing spend on unsuitable searches.

Build on what works. We use sales feedback, campaign tests and changes in customer demand to develop your account. You can see what we are doing, why we recommend it and how it relates to your return on advertising spend.

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