PPC Agency For Financial Advisors

PPC Agency for Financial Advisors shaped around predictable demand and clearer returns, clear reporting and continuous improvement

PPC (pay per click) is a cost-effective method of generating highly engaged traffic to your website to help drive more leads and increase conversions.

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Our team are ready to help take your digital marketing to the next level, and grow your business online. Contact us today for a free discovery session, we will show you our approach and how we can help you hit your growth targets this year.

PPC services for financial advisers

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Google Ads

Build search campaigns around the advice your firm actually provides. We review search intent, advert relevance and the next step on the landing page, alongside relevant platform verification requirements and your firm’s approval process.

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Landing Page Optimisation

Help prospective clients understand your services and decide whether to enquire. We review clear explanations, credible evidence, mobile usability and page speed, then assess changes against the quality and progression of enquiries.

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Remarketing

Support a considered decision with relevant follow-up messages where consent, platform eligibility and your firm’s approvals permit. We assess what is appropriate for the service and audience rather than assuming every previous visitor can be retargeted.

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Microsoft Ads

Test an additional source of search enquiries with clear targets. We review relevant demand, the quality of the resulting contacts and acquisition costs within the channel before deciding whether to expand the investment.

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AI Ads

Assess paid advertising in ChatGPT and other AI advertising environments where your firm is eligible and access is available. We review audience fit, placement options, measurement and your approval requirements before recommending a test.

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Paid Social

Explain your firm’s services through useful, approved creative. We test messages and audiences where the platform permits, then review the quality of enquiries and the cost of generating them alongside your sales feedback.

Switch Health case study

 

Fox Davidson case study

 

Strive Mortgages case study

 

PPC for financial advisers that prioritises relevant enquiries

Be clear about the advice you provide. People seeking help with financial planning may have very different needs. We organise campaigns around your actual services and the enquiries your firm is equipped to handle, with adverts and landing pages that explain the offer clearly.

Build approval into the process. We work with your team on messaging, supporting information and the checks needed before a test goes live. Platform eligibility and verification requirements belong in that planning, alongside campaign structure, ad relevance and the customer journey.

Measure what happens after the form. An enquiry does not tell you whether the person went on to book a meeting or become a client. We agree useful definitions with your team, check tracking and review the feedback available, so acquisition decisions follow the outcomes that matter to the firm.

Make the first step straightforward. We review whether visitors can understand your service, see the next step and contact you easily on a mobile device. Page speed, clear content and an appropriate enquiry form support conversion, while reporting keeps cost per acquisition and return on investment in view.

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Switch Health case study

Insurance broker Switch Health needed its PPC campaigns to work harder in a competitive market. Landing-page issues, account structure and inconsistencies between GA4 and Google Ads were making it difficult to understand where investment was generating a useful response.

We worked on the landing pages, campaign structure and measurement together. The PPC project recorded 109% more conversions and a 59% increase in conversion rate, while cost per conversion fell by 2.6% and clicks rose by 31%.

A clearer connection between the account, website and tracking gave the team a stronger basis for reviewing performance and deciding where to invest.

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109%
More PPC conversions
59%
Higher PPC conversion rate
2.6%
Lower cost per conversion
31%
More PPC clicks
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Since working with Wired Media, we've seen an increase in unique visitors to the site and in website leads. The team at Wired Media take time to understand our business, research our competitors, and deliver solutions that ensure Fox Davidson search well organically, keeping ahead of the game.
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Wesley Davidson, Fox Davidson - ★★★★★ Google Review
Supporting your firm’s digital growth
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SEO

Help prospective clients discover clear information about your firm and its services. We review technical foundations, site structure and useful content, with your team’s approval process guiding what is published.

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Paid Social Media

Communicate your services through relevant creative where platform eligibility allows. We agree the purpose and approval process before testing, then review enquiry quality and acquisition costs.

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Web Design

Make it easier to understand your firm and take the next step. We review service navigation, clear content, mobile usability and page speed, with attention to the experience that turns interest into an enquiry.

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Discuss the next step for your financial adviser PPC campaigns

Tell us about your firm’s services, growth priorities and current enquiry journey. We can review the account, landing pages and measurement, then discuss practical improvements within your approval process and the evidence needed to assess them.

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