DATA-DRIVEN PPC

Smarter PPC Management. Stronger Return on Investment.

PPC Agency for Medical Practices that makes pay-per-click advertising commercially accountable

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BUTCOMBE BREWERY CASE STUDY 124% increase in website conversions View case study →

“Joel is an expert in managing PPC ... always going beyond to deliver the best for us.”

Amanda Woollaston Coveya · Google review
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  • 25+ years' experience
  • Google Partner
  • UK-based senior team

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Tell us where you want to grow. We'll come back with practical next steps.

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Trusted by ambitious brands

Mick George Butcombe Red Paddle Co University of Oxford
MICK GEORGE 56% lower PPC cost per click View case study →
RED PADDLE CO 124% more website goal conversions View case study →

Pay-per-click services for medical practices

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Google Ads

Help people find the services your practice provides through relevant searches. We align campaigns with approved service information, appointment availability and the areas you can serve, then review search relevance and useful enquiry outcomes without promising clinical results.

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Landing Page Optimisation

Give prospective patients clear information about services, clinicians, fees and how to request an appointment. We review mobile speed, accessibility and booking journeys with your team, using practice-approved content and keeping sensitive details out of general marketing forms.

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Remarketing

Healthcare needs a careful approach to follow-up advertising. We review the applicable health and personalisation rules before recommending audience activity, excluding patient lists and health-condition audiences. Where remarketing is not permitted, we focus on suitable search or contextual activity.

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Microsoft Ads

Assess eligible search demand for the services you want to grow. We check platform requirements, search terms and the relevance of enquiries, then review acquisition costs alongside suitable appointment requests and the capacity of your practice.

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AI Ads

We assess ChatGPT ads and other paid AI advertising against current healthcare eligibility. Regulated medical-service ads are currently unavailable in UK ChatGPT placements. Recommendations for other AI advertising start with eligible services, approved content, appropriate targeting and a clear measurement plan.

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Paid Social Media

Share useful, practice-approved information about your services through eligible social campaigns. We review creative, targeting and platform restrictions before launch, avoiding health-based profiling and patient-list targeting while measuring appropriate enquiries and engagement.

Switch Health case study

 

ISOtunes case study

 

QA Higher Education case study

 
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We started working with Wired Media earlier this year. Luke developed a new strategy for us, performance has been strong, particularly our ROAS. Highly recommend!
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Jenna Seed, Cairn Hotel Group - ★★★★★ Google Review

PPC for medical practices, with clearer enquiries and dependable reporting

Plan around the care your practice provides. We start with your service scope, appointment availability and the enquiries your team can handle. Campaigns should help people find relevant information and a suitable next step, with clinical content approved by the professionals responsible for it.

Make choosing a practice easier. Clear clinician profiles, service explanations, fee information and contact details can answer practical questions before someone enquires. We work with your team on a useful landing-page experience, without exaggerated treatment claims or guarantees.

Respect the context of a health search. Health-related advertising has stricter targeting requirements. We check the service, creative and audience rules for each proposed channel; consent alone does not make a restricted health audience permissible.

Distinguish enquiries from attended appointments. A form submission, a booking request and a completed consultation represent different stages. We agree useful measures with your practice and review appropriate aggregate outcomes, so reports explain acquisition costs without treating every click as a new patient.

Keep clinical information out of advertising data. Tracking should not send symptoms, diagnoses, appointment reasons or patient identities to advertising platforms. We review forms, event definitions and reporting with your team, keeping clinical records separate from marketing measurement.

Improve the journey as well as the campaign. Our PPC, data and web teams review search relevance, Quality Score diagnostics, page speed and booking usability together. Clear reporting explains changes and measurement gaps, helping you decide where the next investment can support the practice’s growth.

Discuss a practical growth plan for your medical practice

Tell us about the services you want to develop, your appointment capacity and what you need to understand about your marketing. We can review campaign relevance, measurement and the enquiry journey together.

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Other Services

Digital Marketing

Bring search, website usability and reporting together around the services and appropriate enquiries your practice wants to develop. Explore Digital Marketing.

PPC (Pay Per Click)

Plan eligible paid campaigns around relevant service searches, useful enquiries and your appointment capacity. Explore PPC (Pay Per Click).

SEO

Make approved service information easier to find through helpful content, technical improvements and a clear website structure. Explore SEO.

Paid Social Media

Share suitable practice information through eligible social campaigns, with creative and targeting reviewed for the healthcare context. Explore Paid Social Media.

Web Design

Help visitors find clear service information and contact your practice through fast, accessible pages and straightforward enquiry routes. Explore Web Design.