PPC for Start-Ups
PPC (pay per click) is a cost-effective method of generating highly engaged traffic to your start-up website to help drive more leads and increase conversions.
Over 20 years' experience
PPC agency for start-up businesses
PPC (pay per click) campaigns are a great way for you to gain more relevant visits to your start-up website on a daily basis.
PPC works by bidding on search terms (keywords) on popular search engines like Google and Bing.
Your start-up PPC ads will show when someone searches with the keyword you are bidding on, and you only pay when a potential customer clicks on your advert, not when it’s displayed to them.
We can set up and manage your start-up PPC campaigns with budgets so you know how much you are spending each day, so you’re always in control.
Start-up PPC works best when aligned with your SEO strategy, so you can reach as many potential customers as possible.
Using information from your start-up business’ SEO, email marketing, content marketing and social media campaigns, we can plan and implement your PPC campaigns in advance of major events or special offers.
You can use start-up PPC to reach new and existing customers, showcasing your business as well as promotional offers and rates.
People don’t always book the first time they visit a website. Using remarketing, purpose-designed ads, and data segmentation, we can reach these guests so they return to your website and book, turning a wasted click into a direct purchase.
We combine data-driven start-up PPC campaigns with tailored landing pages with relevant and well-written copy, with a clear call to action, so we can convert your website visitors into repeat customers.
Our team of digital marketing experts create managed PPC campaigns that are trackable and measurable, so you can prove the increase in ROI for your company, and exceed your business goals.
For start-up businesses, advertising on Google is a must. With more than 3 billion internet searches made every day, serving ads to users searching for relevant keywords is a sure way of getting your products and services in front of potential customers – trust us: it works.
Optimised landing pages
With our in-house team of web designers and developers, we can craft conversion rate-optimised landing pages for your start-up PPC campaigns. PPC visitors behave differently from organic visitors on your website, so a carefully designed landing page can mean the difference between a clicker and a customer.
If you’re investing in paid search to attract new customers or clients, you’ll want to make sure you have remarketing campaigns set up. Using custom audience lists, these campaigns only display ads to users who have previously visited your start-up website and are an effective way of converting users who have abandoned the checkout process.
We love Microsoft Ads, because we often see great results such as lower cost-per-clicks, better quality traffic and higher revenue value. If you opt to invest in search advertising for your website, then running ads across Yahoo and Bing is definitely something you want to consider.
If you’re looking to target users at all points of their online journey, you’ll want to add display ads to your marketing mix. These image-based ads are shown on websites such as The Guardian and are a great way of enticing visitors back to your start-up website.
Got great video content? Then running ads on YouTube is a no-brainer. With ads costing as little as £0.01 per view, YouTube campaigns provide a great way of promoting your products to in-market, captive audiences en-masse.
Benefits of working with Wired Media
Quality work at affordable prices
We love what we do, and we believe in providing our clients with a high-quality service that’s competitively priced.
Experienced UK-based team
We’ve been designing and developing websites since 2001 and have vast experience in creating websites that help you reach your business goals.
First-class project management
Our dedicated project management team has vast experience delivering beautiful, functional websites for our clients on time and on budget.
Full-service digital agency
Our ethos is to build websites with marketing in mind, with our experienced digital marketers are on-hand to help you with any SEO, PPC, content marketing, email marketing, or social media campaigns you have planned.
Want to find out more?
Get in touch and let us know about your start-up PPC requirements or take a look at some of the other services we offer below:
Our social media specialists have worked with many start-up businesses, devising and implementing effective social media campaigns that increase visibility, drive more traffic and improve commercial success.
Web design and development
With hundreds of high-quality, cost-effective, bespoke small business websites under their belts, our expert team of web developers and designers can create you a user-friendly, SEO-focused, branded, responsive website that converts and meets your specifications, however simple or complex.
Our team of email marketers can design and build beautiful, fully-optimised email campaigns for your start-up, whilst advising on everything from automated email campaigns, to strategies to expand your email list.
From technical audits and migrations to keyword research, copywriting and link building campaigns, our dedicated in-house SEM and SEO team combine various techniques to ensure your start-up website will outperform competitors for years to come, generating high-value, targeted leads and getting your brand in front of the right people.
Our content marketing specialists can create regular blog posts with SEO and conversions in mind, driving relevant traffic to your site, with user-friendly landing pages to encourage visitors to convert, whilst helping you build your brand, your domain authority, and your expertise.
PR and outreach
Through PR, we can increase the awareness of your start-up through ongoing outreach activities to PR campaigns for specific events or promotions. We generate reviews and coverage from leading publications to encourage your target audience to become loyal fans.