An online powerhouse and expert on all things fashion and lifestyle, Megan of Wonderful You is a dream to work with. From her incredible photography to quick responses on reach outs, we couldn’t ask for anything more.
Here’s a little insight into the businesswoman behind the blog.
How long have you been blogging for and how did you get into it?
It’s just come up to 5 years (gosh, that’s a bit frightening actually!) It was before I actually knew what blogs were – I was randomly googling hair styles and stumbled across Zoe Sugg – her hair was obviously ‘on point’, so I clicked on through to her site and became engrossed in all of these posts about car boot hauls and beauty favourites. I wasn’t sure what it was, but I liked it – and shortly afterwards I started my own.
Roughly, how many PR emails do you get per day? We can imagine it must be hundreds!
Do you know, one day I should leave my inbox unattended and see how many build up – but I’d have to agree, easily hundreds.
What makes you say yes to a PR request?
It’s so important that PRs and brands alike do their research and that you aren’t a targeted blanket email warrior. I understand how busy a PR’s profession is, but the emails I will open, and be happy to engage in conversation with, will be the ones I can tell are just as passionate about this business as I am.
Do people tend to approach you via social or email? Which do you prefer?
For collaborations, it will usually be via email. To be honest, I don’t have a preference, whichever someone prefers – but if a great deal of communication is required, I’ll usually refer someone onto email!
The term ‘influencer’ is becoming more and more prevalent; how do you feel about this? Do you think it accurately reflects you?
Haha, I like this one. I still don’t refer to myself as an ‘influencer’, but I suppose it’s an easier term to describe the services we’re able to provide? For me, blogging, filming, social media-ing has never been a chore, and it didn’t originally start out as a job – so I wouldn’t say it accurately describes me personally, but I get it!
When you’re approached by a brand, do you have a checklist of things that ensure that the brand in question is an appropriate one to promote to your audience?
I only ever work with brands that I would/already use – so nine times out of ten I’ll know what I’m signing up for. Also, a collaboration is just that, so I’ll always work with a brand to bring *both* our ideas to life.
You recently reviewed Lords of the Manor – what was your favourite thing about your trip?
I did! It was such a beautiful location – I felt so peaceful and at ease. It’s rare, in this digital age, that I get to escape from the hustle and bustle of everyday life; it was a real haven.