Strategy & Planning

Wireframing

We wireframe everything!

Wireframing is a great way of putting ideas onto papaer, and then defining the structure, content and functionality of a website . . . and then changing it around until you are completely happy. The focus in our wireframe workshop is always search engines (attracting customers) brand (looking good) and conversions (turning visitors into customers).

Our wireframing sessions include as many representatices of your business as you feel necessary and are a great way of drawing all the ideas onto one.

Once wireframing is complete we build a clickable prototype - see below.

Clickable Prototype

Following on from wireframes we produce a clickable prototype of your website based on the wireframes. At this stage there is no colour or brand or logos; we are just defining structure, content and functionality. The prototype will be clearly marked with notes about functionality (such as logins or shipping options).

The prototype allows you to test drive the proposed website in a familiar and online format rather than the traditional method of reading through reams ans reams of paperwork.

The prototype then acts as part of the design brief for our developers, the development brief for our developers and as something for both us and you, the client, to test against when the website has been built.